Ubisoft executive responds to the backlash over new NFT platform

Ubisoft executive responds to the backlash over new NFT platform

Nicolas Pouard, vice president at Ubisoft's Strategic Innovations Lab, commented on the negative gamer feedback that Ubisoft received after introducing Quartz and Digits, in an interview with Finder.

"It's a reaction we are accustomed to. I think it's great because it shows how engaged our players are and how passionate they are about their hobby and gaming in general. And looking at that, I think it's reassuring." 

In the interview, Pouard goes on to clarify that Quartz and Digits are a "matter of personal choice" for players who "at no point" will be forced to use them.

Our top trading bots

In Pouard's explanation of Ubisoft's motivations, however, some readers clung on to one phrase he said: "I think gamers don't get what a digital secondary market can bring to them." The idea that players may not "get it for now" was not taken very lightly by the Twittersphere. 

Below are some reactions from gamers to a Tweet by Kotaku, the popular video game blog:

Some users were either simply "not interested" or believe that there is more gain for the company, itself, than for the gamers.

Ubisoft executive responds to the backlash over new NFT platform

Related: More evidence game devs hate NFTs and crypto

There is also sentiment around gamers having true ownership of not just a skin or a weapon, but of characters and storylines. If players can become active contributors to a gaming ecosystem, then could it be possible for them to have ownership over the games, themselves?

Ubisoft recently partnered with startup Aleph.im, which will provide a decentralized storage solution for Ubisoft Quartz. The gaming giant plans to continue integrating Digits into Quartz through 2022. 

Continue reading upon Cointelegraph
Cardano goes ‘full send’ with a 50% ADA rally ahead of SundaeSwap launch
Cardano (ADA) traded within striking distance of its three-week high  at the start of this week, leading some investors to suggest that a trend reversal...
GameFi apps revived interest in blockchain gaming: Huobi Research
Crypto exchange Huobi’s research arm, Huobi Research, has identified a rising interest in blockchain gaming as a direct impact from GameFi initiatives....
IMF chief economist calls for global policy on cryptocurrency
Gita Gopinath, the chief economist of the International Monetary Fund (IMF), has called for a global policy to be put in place that will regulate cryptocurrency,...
NFT music platforms to disrupt Spotify in 2022, Saxo Bank predicts
As popular music streaming services like Spotify cut much of musicians’ revenues, new technologies like nonfungible tokens (NFT) will likely help artists...
Nigerian banks tracking customer accounts for crypto trading
In Nigeria, commercial banks have begun monitoring accounts that appear to be utilized for cryptocurrency trading. The action is in response to an order...
“PlugWalkJoe” indicted for $784k cryptocurrency theft scheme
Joseph O’Connor, known in some corners of the internet as PlugWalkJoe, was indicted on an array of charges relating to a May 2019 cryptocurrency exchange...
How to use stablecoins to earn a higher APY
Many are quick to flock to stablecoins for their ability to de-risk cryptocurrency positions. A stablecoin can be pegged to any perceivably stable asset,...
Major DeFi founders back play-to-earn game that hopes to be next Flappy Bird
A new play-to-earn (P2E) blockchain game that hopes to emulate the addictive success of 2013 mobile phenomenon Flappy Bird has drawn backing from some of...
Crypto exchange Bybit signs esports deals with Astralis and Alliance
Bybit has secured new contracts with esports organizations Astralis and Alliance that will see the cryptocurrency exchange expand its footprint in the video...
Cause and effect: Will the Bitcoin price drop if the stock market crashes?
The year 2009 was marked by both the genesis of Bitcoin and the United States stock market starting an unprecedented bull market — one that’s continued...
3 reasons why Bitcoin can suddenly explode to a new $50K-$65K range
A combination of multiple indicators tracking Bitcoin (BTC) blockchain would continue the benchmark cryptocurrency's price rally further into 2021, popular...
A new decade rising: 2021 has brought crypto to unparalleled heights
Challenges stimulate progress. Technology, pretty much like life itself, cannot be static. Only dynamics stimulate positive changes. Amid the collapse of...
Early Tesla investor Baillie Gifford invests $100M in Blockchain.com
Baillie Gifford, a 110 year-old asset management firm known for its early bets on firms like Tesla, has invested $100 million in major cryptocurrency wallet...
Binance Coin (BNB) market cap passes Santander and UBS — What’s next?
2021 has been an impressive year for Binance Coin (BNB), which so far has rallied by more than 900%. One of the primary drivers of BNB's growth was continued...
ICO Benebit Team Disappeared With $2.7 million
The organizers of the ICO project Benebit disappeared with at least $2.7 million of investors' funds. According to other sources, the amount of money raised...